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The first independent trade publication for services marketing and sales professionals, ServicesRevenue newsletter is a bi-monthly publication that presents the experiences of leading services sales and marketing practitioners on service selling, packaging, pricing, value communication and channel issues.
We capture the details of what they’ve tried so you can capitalize on the best and worst practices. Through business school style case studies that include contrasting perspectives, insiders’ accounts of specific sales and marketing projects and in-depth analysis of key challenges, ServicesRevenue newsletter offers unique content in services sales and marketing.
Editorial Focus
Experiences in services marketing & sales
Case studies
Perspectives by practicing professionals
Practical applications of rigorous academic research
Interviews with market makers
Frequency
Published six times per year
Subscriber Profile
35.6% chairpersons, presidents and senior vice presidents
19.5% managing directors, senior directors and directors
Editorial Advisory Board
Stephen Brown, Center for Services Leadership, ASU
Alfred Hahn, Hahn Consulting
Kip Johnson, Motorola
Susan Nemetz, Thermo Electron
Jim Orzech, Respironics
Steve Wallin, Best Buy
Eric Wong, PLANETii
Published by The Center for Services Marketing, Inc.
Publisher Sid Hanna Saleh
Editor Kandace Einbeck, Ph.D
ISSN 1538-9022 Electronic Edition
ISSN 1548-4319 Print Edition



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