Differential Services Drive Revenue and Protect Profit

IT service organizations have a unique ability to provide differing levels of access to services as a way to segment greater or less price sensitive customers.

This approach accomplishes several things.

First, it permits a better “match” of the service package to the needs of the customer. Some customers just don’t need 24 hour access to support. This may complicate the sales job but in these tough economic times it forces sales people to understand the real needs of customers.