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Knowledge & tools for services marketing & sales

Can Professional Services Deliver 40% Margin in First Year? Ken Carnes' Perspective

This perspective addresses a challenge presented in a ServicesRevenue business case listed under Relevant Links

If Jim can get senior-management support and they are willing to invest in the short run, then he may have a 70% chance to deliver the margin target of 40%. Jim is going to have to migrate to a more leveraged business model and take action on a number of fronts.